What Should You Say When Your Retail Buyer Asks You For A Price In A Tradeshow? Look, it can be off putting when a person cuts to the chase and asks for price? Especially since you normally need more information to give them an accurate quote. What if you say a price that is too…
Is becoming an entrepreneur right for you? It ain’t easy and it’s not a get rich quick method for most! It takes commitment, conviction, passion and the belief that life for you is about MORE than money or security – and that thing for you must be a desire for doing something on your own….
What’s the #1 Thing That Should Drive Your Priorities Today? As a brand owner, you have a million competing priorities. When you sit down to create your “TO DO” list how do you identify the priority? Is it by focusing on the largest burning fire emergency? Or do you pick the creative fun product development…
Where is your brand growing this year? ⛅️ Do you feel you have a clear strategy for sales? If you don’t, it’s very likely that you just need someone to help you extract the creativity and vision you already have that can be clouded by our everyday busyness. Every person has at least 45 minutes…
BNP Media‘s BRANDPACKAGING Magazine’s “Design Gallery ’18” honors packaging that most effectively uses design and structure to tell a brand’s story and connect with consumers. Guess who was selected in the metal and can category?…One of my clients! Jocko White Tea was created by Jocko Willink, a retired Navy Seal commander, author and host of…
If you’re considering a line extension… how and why should you start? If you’re an emerging brand you should ask yourself this question. This short and to the point video with the infamous Joe Tarnowski (of ECRM) will address those questions and get your mind rolling so you can find your own answers and close…
I imagine that Tim Bush, like me, actually enjoys spending a Saturday walking the crowded isles of Costco because he LOVE’S big box stores and the strategy behind getting a product selling on the shelf. Just as much as I love packaging.On The Shelf Podcast with Tim Bush – Packaging For Big Box Store You can…
You know you have an important trade show coming up and you could meet a buyer for a HUGE retail chain that could change your life if you are prepared for that sales pitch… when you’re busy running product development sales for a huge brand OR leading a start-up you barely have time to sleep,…
Everyone wants to know how to sell your physical products on retail or e-commerce! But getting that knowledge is usually learned the expensive and hard way. I believe that every success skill we need is already known inside of us in a different category of life. It doesn’t take much more than a shift of…
A labor or love — something that requires one person’s dedicated vision and a team of others with skills and belief in that vision – it takes these things to publish a book. Over the past year I’ve been a partner with my client and friend Lauren Bongiorno, a diabetic health coach to publish her…
Is your packaging helping your brand? Are you telling your story effectively in every channel? Having a consumer packaged good means you know the value of a first impression. What’s tough in this day and age is to nail it across channels. How do you speak to your consumer fluidly at every touchpoint? How do…
Dallas, TX: Meet Lauren Bongiorno – Diabetic Health Coach & Wellness Influencer based in New York and our newest management client. Lauren has an infectious belief in people and commitment to lift others up. Her holistic perspective of health can be seen everywhere in her burgeoning personal Instagram page of over 20k followers, which features…
